football Archives - Milton Today

Brisbane Roar Books Three-Year Kit Deal With Spanish Brand Kelme

Brisbane Roar has locked in a three-year partnership with Spanish sportswear manufacturer Kelme, guaranteeing a fresh look for the club’s gear starting with the 2026-27 season.

The move sees the Milton-based outfit ditch its previous supplier for Kelme-designed jerseys and training equipment. The rollout will cover the entire club, kitting out the A-League Men’s, Women’s, and NPL Queensland ‘B’ squads in the Spanish brand’s signature style. By partnering with Kelme, the Roar aligns itself with a maker that boasts deep European pedigree, including a history of supplying kits to some of the biggest names in Spain’s La Liga.

What the Partnership Means for Supporters

Fans heading to Suncorp Stadium for the men’s fixtures or Spencer Park for the A-League Women’s games will see the Kelme “paw print” logo front and centre from next season. The deal covers everything from the match-day playing strips to training gear and supporter merchandise. While the club is keeping the specific designs under wraps for now, the partnership marks a significant commercial win for the Roar.

The Roar deal bolsters Kelme’s presence in the Australian top flight, joining Macarthur FC in the Spanish brand’s growing A-Leagues stable. Having manufactured football gear since 1977, Kelme currently supplies professional clubs across Europe, Asia, and South America, and is clearly looking to cement its footprint in the local market.

Brisbane Roar jerseys — Photo Credit: Brisbane Roar FC / Facebook

Building Brand Recognition in Brisbane

For Brisbane Roar, the three-year commitment provides much-needed stability in their retail and kit supply. The long-term nature of the deal allows the club to build a consistent brand identity and offer a more reliable range of merchandise for the fans.

The partnership comes as A-League clubs look to international brands to help them stand out on the pitch and create unique identities that resonate with the “Orange Army.” Kit sales remain a vital revenue stream for the club, and this partnership secures their commercial backing for the foreseeable future.

Expect the Roar to officially unveil the 2026-27 designs, release dates, and merchandise pricing in the lead-up to the season kick-off later this year.

Published 9-February-2026.

Brisbane Roar NPL Program Boosted by New ZECO Apparel Deal at Milton Base

Photo Credit: Brisbane Roar FC/ Facebook

Brisbane Roar, a team in Milton’s National Premier League football program, has formed a new partnership with sports apparel company ZECO to supply specialised player gear.

Partnership Focuses on NPL Players

The agreement makes ZECO the official partner for grip socks and shin pads for the club’s National Premier League (NPL) teams. ZECO will provide these high-performance items to support the NPL players and help enhance their performance on the field. The partnership focuses specifically on meeting the apparel needs within the Roar’s NPL structure.

ZECO’s Industry Connections

ZECO is a quality sports equipment supplier linked to the internationally recognised brand Joga. Joga supplies gear to high-profile football players in leagues like the English Premier League, including Jack Grealish, Harvey Elliott, and Ansu Fati. Within Australia, ZECO already has established relationships, providing gear to other A-League clubs like Sydney FC and Newcastle Jets.

Commitment to Athlete Performance

ZECO Co-Founder John Kimbell stated that the company is very proud to partner with another top A-League team. He described the collaboration as an important step for ZECO as it seeks to align with organisations known for excellence and passion.

Kimbell referred to Brisbane Roar as having a legendary status in Australian football with a rich history and loyal supporters, calling it an honour to support the club. He emphasised ZECO’s strong commitment to helping athletes achieve their best performance. Kimbell added that the company is excited about its products assisting the team and is confident ZECO’s support will help the club succeed in the coming seasons.

Published Date 05-May-2025

Australia and Sweden Seek Podium Finish After Semis Exits

Australia and Sweden will play for third place at Lang Park on Saturday, after both teams lost in the semi-finals at the 2023 FIFA Women’s World Cup.

Read: Historic Milton Site to be Transformed into a Thriving Urban Village

The Matildas lost 3-1 to England in Sydney, while Sweden were beaten 2-1 by Spain. England’s victory over Australia sets up a meeting with Spain in the Final.

Kerr’s Stunner Not Enough as England End Australia’s Run

Sam Kerr scores a worldie — Sam Kerr scores a screamer to level the match 1-1. Photo Credit: Instagram/CommBank Matildas

A sensational long-range strike from Matildas captain Sam Kerr was not enough to see Australia past England and into their first Women’s World Cup final. Kerr’s 20-metre screamer levelled the scores after England had taken a 1-0 lead in the matchup. However, goals from Lauren Hemp and Alessia Russo put England back in front as the Lionesses held on for a 3-1 victory.

The loss ended Australia’s thrilling run through the knockout stage that saw them prevail on penalties against France. Despite their disappointment, the Matildas have surely inspired the nation with their performances.

Matildas Earn Plaudits Despite Defeat

Australia exits in the semis — Photo Credit: Instagram/CommBank Matildas

The Matildas have drawn praise for their efforts during the World Cup, overcoming adversity and captivating fans across the country. After initial concerns over Kerr’s fitness, the team rallied to escape the group stage before finding their form in the knockouts.

The support of the Australian public has been a bright spot for Kerr and her teammates. Record crowds have turned out to back the Matildas, underlining the growth of the women’s game.

Kerr Calls for Investment to Take Game to Next Level

After Australia’s semi-final defeat, Kerr stressed the need for more funding and resources to develop women’s football. She wants this World Cup to be the start of real change.

“We need funding in our development, we need funding in our grassroots… We need funding everywhere,” Kerr said.

Both Kerr and coach Tony Gustavsson emphasised that while the Matildas have made the most of their current resources, more investment is needed at the grassroots level for Australia to truly compete with the top women’s sides.

Gustavsson said: “Let’s invest more and be genuine contenders for medals and tournaments moving forward as well.”

The team hope their inspiring performances will lead to more support to take Australian women’s football to even greater heights

Read: Matildas Create History with Thrilling Penalty Shootout Win Over France

Kerr added that the tournament wasn’t a once-in-a-lifetime opportunity despite the home advantage. “If you bring the product to Australia, we’ll go out there and support it. And hopefully, we’ve got a few more fans that will stick around.”

The team hopes their inspiring performances will drive increased support to take Australian women’s football to even greater heights. For now, the Matildas will look to finish their tournament on a high note against Sweden.

Published 17 August 2023